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SAP Certified Associate - Implementation Consultant - SAP Emarsys Sample Questions (Q13-Q18):

NEW QUESTION # 13
Which of the following are features of the clean core dashboard? Note: There are 2 correct answers to this question.

A. It can be accessed by using SAP For Me.
B. It can be used in all SAP S/4HANA Cloud editions.
C. Customers can use the dashboard in the dev, test, and production tenants.
D. Customers can grant access to the dashboard to partners.

Answer: A,C

Explanation:
The "Clean Core Dashboard" is not a specific feature of SAP Emarsys but rather relates to SAP S/4HANA Cloud as part of the broader SAP ecosystem. Since the question appears in the context of an SAP Emarsys- related list but references a clean core concept, I'll clarify based on SAP's official documentation for both systems:
* Option A:Correct. The Clean Core Dashboard in SAP S/4HANA Cloud is available across development, test, and production tenants to monitor system health and compliance with clean core principles (e.g., minimizing customizations).
* Option B:Incorrect. While partners can be involved in SAP projects, the Clean Core Dashboard is primarily for customer use, and granting access to partners is not a standard feature highlighted in official documentation.
* Option C:Incorrect. The dashboard's availability depends on the specific S/4HANA Cloud edition (e.
g., Public vs. Private Cloud), and not all editions may fully support it as a standard feature.
* Option D:Correct. SAP For Me is a customer portal that provides access to various dashboards, including those related to clean core monitoring for S/4HANA systems.Since this question seems misplaced in an Emarsys context, the explanation aligns with SAP S/4HANA Cloud's Clean Core Dashboard. For Emarsys-specific dashboards, refer to "Strategic Dashboard" or "Predict Dashboard," but these do not match the options provided.References:SAP Help Portal - "Clean Core Strategy" (https://help.sap.com/), SAP For Me Documentation.

NEW QUESTION # 14
How does contact duplication work in SAP Emarsys? Note: There are 2 correct answers to this question.

A. Contacts with identical first name and last name are merged automatically.
B. It runs every time a new contact is about to be imported.
C. Contacts with the same unique identifier are merged automatically on import.
D. It runs every hour, checking against the full database.

Answer: B,C

NEW QUESTION # 15
You want to provide an omnichannel experience to your customers by extending your webshop personalization experience to another channel. Which channel requires external ID?

A. Digital Ads
B. Mobile Engage
C. Web Channel
D. SMS

Answer: B

Explanation:
For omnichannel personalization extending from Web Channel:
* Option B (Mobile Engage):Correct. Mobile Engage requires an external ID to link mobile app users to webshop contacts for consistent personalization.
* Option A:Incorrect. Digital Ads uses segments, not external IDs directly.
* Option C:Incorrect. SMS uses phone numbers, not external IDs.
* Option D:Incorrect. Web Channel itself uses external IDs but isn't an extension target here.The SAP Emarsys Help Portal under "Mobile Engage" specifies external ID for contact matching.References:
SAP Emarsys Help Portal - "Mobile Engage" (https://help.emarsys.com/).
To extend your webshop personalization experience to another channel and provide an omnichannel experience to your customers, it's essential to understand how Emarsys identifies contacts across different channels. Emarsys offers two primary methods for explicit contact identification:
* Email Address: This method uses the visitor's email address for identification.help.emarsys.com+1help.
emarsys.com+1
* External ID: This method utilizes a unique customer ID or user ID that your website uses to identify registered users.
It's crucial to use the same identification method consistently across all platforms, including your website and mobile applications, to ensure a seamless personalization experience.help.emarsys.com Channel Analysis:
* A. Digital Ads: This channel typically uses cookies and other tracking mechanisms for user identification and does not require an external ID.
* B. Mobile Engage: For mobile applications, Emarsys requires the use of an external ID to identify users. This ensures that the personalization experience is consistent across both your website and mobile app. Therefore, to extend your webshop personalization to your mobile app, you should use an external ID as the identifier. help.emarsys.com
* C. SMS: This channel primarily uses phone numbers for contact identification and does not require an external ID.
* D. Web Channel: For website interactions, Emarsys can use either the email address or an external ID for contact identification.help.emarsys.com Summary:To provide an omnichannel experience by extending your webshop personalization to another channel,Mobile Engagerequires the use of an external ID for contact identification. This ensures consistent and personalized interactions with your customers across both web and mobile platforms.

NEW QUESTION # 16
You want reply mail to be sent to an external, monitored inbox on one of your own servers. How can you do this? Note: There are 2 correct answers to this question.

A. Configure the SAP Emarsys MX DNS record by adding your own server domain.
B. Configure the SAP Emarsys MX DNS record and create your own MX record in parallel.
C. Configure the SAP Emarsys MX DNS record in your template footer to forward replies.
D. Configure the SAP Emarsys Reply Management feature to forward replies.

Answer: B,D

Explanation:
To route reply mail to an external inbox in SAP Emarsys:
* Option B:Correct. The Reply Management feature allows configuration to forward replies to a specified external inbox.
* Option D:Correct. Configuring the Emarsys MX DNS record alongside your own MX record ensures replies are routed to your server while maintaining Emarsys email functionality.
* Option A:Incorrect. The template footer doesn't control MX records or reply routing.
* Option C:Incorrect. Adding your domain to the Emarsys MX record alone doesn't suffice without parallel configuration.The SAP Emarsys Help Portal under "Reply Management" and "DNS Configuration" details these options.References:SAP Emarsys Help Portal - "Reply Management" (https://help.emarsys.com/).

NEW QUESTION # 17
Which of the following are supported functionalities within the SAP Emarsys Customer Engagement plug-in for Shopify? Note: There are 2 correct answers to this question.

A. Automated triggering of Shopify e-commerce events as external events in SAP Emarsys Customer Engagement
B. Automated creation of Interactions programs for Shopify events
C. Automated installation of the Web Extend data collection scripts on your Shopify themes
D. Automated installation of the Web Recommender template in your Web shop

Answer: A,C

Explanation:
The Shopify plug-in for SAP Emarsys supports:
* Option B:Correct. It automatically triggers Shopify events (e.g., purchases) as external events in Emarsys.
* Option D:Correct. It installs Web Extend scripts for data collection on Shopify themes.
* Option A:Incorrect. Web Recommender templates require manual setup, not automated.
* Option C:Incorrect. Interactions programs need manual configuration, not auto-created.The SAP Emarsys Help Portal under "Shopify Integration" confirms these features.References:SAP Emarsys Help Portal - "Shopify Integration" (https://help.emarsys.com/).

NEW QUESTION # 18
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